ok, i've gotten over my hangover, and I'll reply now
so here goes...
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I'm not that confident in the CVV2 system. For one thing, it won't matter if the person does charge back... we still don't have a signature. For another, this information is being submitted directly to merchants and so the info has potential to get out. It can also get out if someone's card is stolen.
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CVV2 can only be obtained on the card itself.
If the guy lost his card and someone used to sign up for a porn site, then the chargeback is valid, right? Nonetheless, if he lost his card, failed to report it to us within 48 hrs and we can prove that we could have avoided fraud, then he can be held responsible for up to $500. Otherwise, if he's saying he hasn't lost the card and just doesn't recognize the charge, we hold him responsible for it anyways as the CVV2 was confirmed/
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all of which has to be weighed against how many chargebacks it may be preventing. Like, how many people are going to arrange their whole day to be somewhere just so they can sign for an X-rated movie?
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obviously, no plan is foolproof. you have to make certain decisions in a business. so you weigh your choices and see what comes out better. losing money by losing customers or losing money to chargebacks.
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Do you know what kind of time-line merchants are looking at before this becomes a little more widespread? I know you aren't in the US, but any idea if this will be a defacto chargeback stopper?
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I couldn't give you a timeframe unfortunately. I got some training on the program in January or sometime around then. As for it being a defacto chargeback stopper, it could very well be (except for both merchant fraud and cardholder fraud ie. stolen cards or people reporting their cards as stolen to get away from transactions)