studiocritic

i have some interesting data, if you email me (contact in sig) and remind me to dig it out i'll share it with everyone.. we're in the middle of moving to a new office, its packed away..

anyway its a study from yahoo on what the average length of the average keyword search is.

something like 50%+ of searches are 3-4 words, only like 10% are 1-2.

ask yourselves how many of the keywords in your campaigns are only 1-2 words long.

it definitely made me rethink things..

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