Of all the things he says and he does say a lot of sense, this is the GEM.
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I have always heard not to advertise other membership sites in a members area because it will cause retention to drop. This made sense initially. Members paid to see content not ads. But this was stupid way of thinking. I had members who liked my site and they would join again but for now they wanted to see something different right now.
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The belief that all surfers wants to see the same porn shot by the same guy, in the same style, same build up, same finish, same action, same location month after month is sheer stupidity.
Would you want to eat hamburgers from MacDees for two months?
Surfers get bored jerking off to the same stuff and want to move on, earn from them when they do and keep them using the Internet as their porn supplier.