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This is not a knock on Fleshlight, but it takes a certain kind of traffic to convert it. The same goes for any adult product that doesn't give the surfer instant gratification.
The problem is that a guy is rarely going to stop his beating off session to buy a product he won't see for another week or two. He may bookmark it, remember the site for later, but he is probably not going to spontaneously buy a sex toy while he's looking to beat off to some porn. Nonetheless, if you run an adult toy site or have adult toy traffic, it's a gold mine. It's a great product and probably converts very high.
I just think it's overly optimistic to think that you're going to sell a product like this off your regular porn traffic. Instant gratification surfers are not the best audience for these kind of people. I think the product is only going to convert high on sites that target long-term surfers such as sex toys, cams, dating, and member area upgrades. I know they want everyone to sign up, but I think unless you have that kind of traffic, you're just doing some massive branding campaigns for them.
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