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I must agree with Rochard on a lot of stuff stuff, especially the mobile comment, supplying content to the mobile is like entering a virgin rainforest to cut down trees. There is an expense to set up but the sooner you get in the mobile space the more land you can grab. And once you have the users hooked on your supply to their mobile they are a lot more loyal than they are on the web for rebuying more content. You also have the ability to communicate with thm directly by sending broadcast messages to their phone.
Sean
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