Originally Posted by $5 submissions

I used to think that was the natural progression but being a good affiliate and a good program owner are two completely different things. Each job has a different management level. Also, owning a program involves being: content manager, promotions manager, webmaster support manager, fraud detective, and server security guard. Sure, many of these tasks can be outsourced but being a program owner definitely means a major STEP UP in terms of effort and vigilance. Not all affiliates have the time or inclination to put in that effort when they are already doing quite well by being affiliates.

Just my 2 cents on this matter