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Old 02-08-2007, 10:02 AM  
Dollarmansteve
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Join Date: May 2005
Location: T.O.
Posts: 2,849
Quote:
Originally Posted by Paul Markham View Post
We all know the answer, but why doesn't someone stand up and say it?

Most sites would lose sales if they followed this route.
Wrong answer - wanna know how I know? Because it's self evident. Most programs show their members area for a dollar or two and give them a decent amount of content on the trial.

What you have on your hands with a paid trial member is someone you can 1-click into either:

a) a full membership to the site
b) 3rd party products

You are just offering a free trial with no way to bill the person, great job

Making money is not about 50 or 100 point changes in front door converions, it's about maximizing VPC and VPS while offering highly competitve products - which in turn allows you to attract the traffic with aggressive payouts, promotions, etc..

Dont you think that the big programs who make money have figured this stuff out? It's amazing how your logic is completely backwards - the reason most programs dont do it is because it doesnt make more money, not because they arent as smart as you and never thought of it or that they would lose sales becasue their members area sucks.

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