I agree with you but I belive in evolution. A lot of these guys are gonna die a slow death like a short necked giraffe.
When it comes to paysites, I used to believe in doing what it takes to get signups and not even give a shit about the members. I still dont really give a shit about them, but they must be kept happy. Good customer service, very high quality content, various different incentives to stay a member.
I think the business formula for alot of programs has gotten kind of screwed up. Paying 35 bucks for a 3 day trial to a cookie cutter site. End result is gotta do stuff like cross sales, super hard scrubbing, super aggressive consoles.
|