Originally Posted by bonkerz2007

make sure you do your research or ask someone on the board about ppc management. Google PPC is not the place you want to experiment without some knowledge going into it. if you accidentally run up a high bill they aren't going to be so kind as to say "oh we see you messed up...here's your money back"

Originally Posted by StarkReality

Yep, if you are swimming with the sharks, make sure you know what you are doing. It's incredibly easy to waste a few thousand $$$$ with adwords...overnight.