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Our industry has some very specific trends. For example, the first two weeks of the year - when people have had their new computers online for a week or so and the Christmas stuff has died down - is usually the best two weeks of the year. The following two weeks - when Christmas bills become due - sales drop in a big way.
June is the worst month out of the year for our industry, followed closely by July. The weather is nicer, and people take to the road on family vacations.
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