Check out BusterPorn's stats for many dating site's here
http://thedatelist.com/referral.htm
You can see that
even in a bad month for us, where our conversion slid to 1:70 (paid:uniques) for him versus 1:40 for Fling, we end up paying more.
FLING
1:40 at $35 = $0.88 per unique
1:40 at $40 = $1.00 per unique
IWANTU
1:70 at $100 = $1.43 per unique
Basically, Fling would have to convert from unique to paid 250-300% better than we do to outpay us - which I doubt they can do. So go where the money is, that's the bottom line
