If you really want to start a paysite, pick some rare microniche you can get content for. Do research to make sure you understand the niche, nothing worse than content that's "off topic".
You can't beat your competitors with bigger, established sites and more money at their hands in popular niches/mainstream porn, but there are some CCBill sites I know converting and retaining very well with little content and monthly updates.
You may not buy a Porsche from your first years income, but you'll get a solid ROI this way, without too much to investment upfront and too much risk.
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