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Old 09-20-2007, 06:21 PM  
Far-L
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Join Date: Feb 2002
Location: Seattle
Posts: 6,065
Quote:
Originally Posted by DirtyWhiteBoy View Post
Nice, and very true.

If you don't mind, what are a few of the other "greatest lessons" you have learned in your many years in the business?

BTW.... best Ambush ever!
Many thanks for an amazing compliment! Now I feel some serious pressure to say something that is worthy of just a few steps up the mountain to the Guru at the top that knows the meaning of life... and how to sell more porn in a glutted market.

My brother and I were invited to a special gathering in Cancun which was an invite only, heads of companies, type of affair put on by AVN. We naturally assumed just like everyone else that of course this was going to be like when the mob met in the 50's to carve up territories. When we got there we really found out that it was essentially a big freak out session of the old school brick and mortar companies bugging about the bad boy wonder you all know but love to hate, Luke Ford. He apparently was asking too many questions about skeletons in closets and the old vanguard was anxious about it to say the least. When they weren't complaining about Luke then most of them were upset about various web companies that had ripped them off.

Since we were one of the only companies that had not licensed out all their content and was managing its own facilities, I felt a certain confidence in adding another perspective to the mix.

Out on the beach, relaxing with a big Cuban stogie and thinking that we had finally "arrived" to be invited to such an event, a guy named Russ Hampshire walked up to me. Any one who has heard just VCA and Babenet has only heard the tip of the iceberg for all that was Russ Hampshire. The guy oversaw one of the largest adult media empires on earth, plus he had huge mainstream companies in things like media duplication and production. Anyone that jokes about people that work at McDonalds, well, Russ Hampshire learned a thing or two from it so be careful who you wish that on.

Russ strolled up and said to me, "Kid, you talk too much but you seem like an ok smart kid so I am going to give you some advice."

I looked at him and held out the chalice ready to recieve whatever wisdom poured forth.

"Keep your content. Don't ever sell off what you have and you will be alright."

The chorus of angels broke out in song. The sky became more blue. The false flowers of evil temptations that lay before us withered to dust and the new fruit of our labors blossomed on the vine instead. Our roots to who were are and where we came from grew stronger.

We have watched a lot of the old school video companies go under while their libraries live on in some of the most respected online companies today. We have seen brand after brand be stripped from the carcasses of those companies only to usually be discarded as meaningless. Even in the shakiest of times, that advice has served us well and been a cornerstone of our branding.

"Once in a while you can get shown the light
in the strangest of places if you look at it right"

Grateful Dead - "Scarlet Begonias"
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