We have no trial and, like you, see members re-joining all the time - it's great. We have many members who join and quit for a month at a time every couple of months or so to get the new exclusive material. It is the main reason (but there are many more) why trials make no sense for us.
I ran across one guy the other week who has signed up and quit 9 times in the last 14 months. With a 3 dollar trial we would have made 27 bucks off of him; instead we have made $200+.
So the fact that they are coming back for your updates is a very good sign for your site and I would get rid of your trial right away.
I think surfer's have begun to associate trials with sites that are going to spam the hell out of them for life. And they are wary; they figure if a webmaster has so little respect for his content that he is willing to give it away for next to nothing then it must not be very good content.
And partnership affilaites love no-trials too - they make $11.50 minimum per signup versus maybe 2 bucks with a trial.
It is a myth that trials increase the signups/conversions drastically - the increase is only marginal. Guys are thinking with their dicks when they are surfing for porn, and to a hard dick that is being stroked vigorously 30 bucks is the same as $4.50.
If you have multiple sites and good system to spam the hell out of them for life and upsell them until they puke then maybe a trial is the way to go. If you are a smaller program or independent site then trials are simply leaving large amounts of money on the table - money that the surfer would be willing to pay if you asked him to.
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