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Old 02-06-2003, 08:23 PM  
WiredGuy
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Join Date: Aug 2002
Location: Canada
Posts: 34,486
Overture Minimum Bid Rates Doubles

As forecasted on many PPC/SEO boards, the minimum per click rate just doubled effective 10pm EST (7pm PST). Just thought I'd let everyone who advertises on Overture know...

Attached the email from Overture:

--- New Minimum Bid ---
In the year ahead, you're going to see a number of innovative enhancements to the Overture service that will take your paid search program to a whole new level, allowing you to capture even more qualified leads from a wide range of affiliate partners. To help make these changes happen, as well as to offset the increased costs associated with securing long-term domestic and international distribution partners, Overture is instituting a moderate price increase, raising the minimum bid from $0.05 to $0.10, beginning today

WG
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