Quote:
Originally Posted by stev0
I'd have to disagree, and I'm pretty sure I've been in this business just as long as him. My average ratio this year between the 30 or so programs I promote is 1:548 on uniques.
As far as my ratios go this year...
My best program 49 sales at 1:83
A few middle programs
#1 1,817 sales @ 1:431
#2 241 sales @ 1:517
#3 100 sales @ 1:665
Worst program 38 sales 1:2598
Anything converting over 1:1000 I generally drop, unless it's paying $50 pps or higher. And I'm talking uniques, not 2nd page or join page hits. If I was converting at 1:2000 I'd assume something was seriously wrong.
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Well, these numbers sound realistic. 1:548 average is still very good, as I said, and 1:83 is possible, under certain circumstances. All depends what kind of traffic it is.
I am just very cautios when people throw fairy-tale conversions around, especially when they only do TGPs, and act as if these numbers are common on a long term basis.
I look at it from the other end, from the program end, and do see that some people talk a big talk when they sign up for an affiliate program. After a couple of sales they don't convert any more and start bashing the site. At a closer look the problem often is that they don't send any traffic. When the farm-boy can't swim he blames it on the swim trunks.
If you only send 5 people a day to a site you are not going to make any significant amount of money in affiliates, no matter what your conversion ratios are.