Quote:
Originally Posted by collegeboobies
To calculate retention you really need to figure out,
How many NEW sales in October 2006. 2 years ago. Then figure out the average months of recurring of JUST those October 2006 new sales. After 2 years it may be 2.5 months recurring average, and every month it may increase by .1 or .2, for those sales from October 2006. You cannot do a lump average with old and new traffic to calculate retention. You will spend years in the small time when you may have more retention than you thought and could afford to grow faster.
BTW you can hire me to consult on increasing profits
239-088-209
|
You don't think I know how to calculate retention that way? I usually look at the first 3 months of members. How many members stay to the second month and how many members stay to the third. This is what I use to make adjustments to my site but I don't post those numbers.
I posted these stats as an average to show total sales and rebills in a certain period. It does also gives an idea of what the retention is since my sales have been steady.
I did not get as far as I did without knowing how numbers work.
I am spending years in the "small time" because I waste alot of money living extravagant instead of putting it into advertising my site. Which I guess could be seen as a mistake since my site has proven to be extremely profitable and I could be making alot more money now... but I would not do anything different the past few years. They have been great. Although, now I am going to be more conservative in my personal like and get back to business and really take advantage of this site I built.