We had booths at the shows for years, starting at the very first IA2000 show, and also sponsored parties and seminars. It just became a waste of money. At first, we did quite a bit of networking and business through the booth and the parties, but that quickly changed. It got to the point that the only people hitting up the booths were sales reps from other companies trying to sell you something!
It just got to the point where the larger shows just weren't any fun anymore. We stopped bothering with the parties, and would spend time at dinner with friends we already knew. Next thing, we just stopped going.
We do intend to start going to the smaller shows again, and see where those may lead.
Carol xoxoxo
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