This thread delivers!
Seriously, I have been looking at solutions to this for the past two years. The dwindling number of "new" and or established webmasters attending "shows" has been a major concern for us as it has effected our shows tremendously over the past 2 years. We made major adjustments and evolved the show each year in hopes of staving off this decline. I think this Internext turned it around - alot - but there is more work to do.
I have some great ideas that I have brought to sponsors, exhibitors and advertisers (some of which have been implemented, some in progress) to bring in new webmasters and potentially the ones who just dont come.
I think there are three types of webmasters -
Those that attend.
Ones that will NEVER come.
Ones that can't come because of cost limitations or any number of reasons.
We cant do much about the second group - but the third is a great variable that can be changed.
When I meet webmasters at shows, and I met many new faces in Vegas this week - I take the time to get feedback and see what we can do to serve them better. I welcome comments, feedback, good or bad.
Bottom line - there are a multitude of shows (probably more than we need), gatherings and events to choose from. They are here because the sponsors want to do more business and meet new webmasters and entertain current ones.
I will do my part to bring in more - stay tuned at Miami and Internext Vegas 2009.
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