Quote:
Originally Posted by SWorldMegan
As the VP of sales for Shane's World and Hush Hush .. i can assure you DVD is not dead. The only thing that is different now VS then ... multiple revenue streams .. that's the key ... for any company. It's not just about selling DVD's. It's about selling your content. Which is why i think my background in internet has paid off. Their is not a platform available i don't understand. I don't think that is true for a lot of the old schoolers. Hell i still have some buyers who don't have email addresses!! The insist on faxes.
But i can say i have noticed buyers are buried in product. They no longer even bother to carry the crap product. No more are the days of someone buying a $500 dollar camera and shooting some crap and putting it to dvd and suddenly pulling in 35k in 5 days. Their is enough good product out there. But in all honesty .. there are probablly only 20-25 studios that actually make good quality porn.
They are also sick of the same old, same old.
We are very lucky we have two large brands that have been around for a long time. I expect people without brands and "fan following" to really start dropping like flys in the next 2-5 years.
Megan
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I guess we might have something quite new..
The thing is, even we released best selling titles (the most succesfull with about 10 000 sales) to where they were released yet - the transaction costs as well as the time till you collect the money back (and the overall revenues) are simply killing our DVD initiatives.
Although we could theoretically produce one DVD master a week with exclusive content if we wanted to, unless there will be a buyer willing not only DVD but also say TV rights and telling us what would be their exact requirements for the product, it's not even worthy to produce them.
So now it's basically an egg or hen situation, you have a huge exclusive content library submitting tapes and promos and the three titles you have trying to show what you are capable of.
Definitely more money in TV rights, but that's not an easy company to get into.. Have two TV deals in place so far, hopefully more to come.