Quote:
Originally Posted by Matt 26z
Nothing will ever happen to advertisers, and any webmaster who thinks otherwise is delirious. Besides, it would set an extremely dangerous precedent. You couldn't buy advertising anywhere unless you were 100% sure there was no copyright infringement anywhere on that site. Want to buy a banner spot on a TGP? You are getting sued if they post a submitted thumb that was stolen.
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I wouldn't call it delirious and it certainly wouldn't be a dangerous precedent, since it's not about forcing advertisers to check for copyright infringements.
It's about advertisers to take action once copyright infringements of a site their ads run on are brought to their attention, so they are aware of the infringement. That's a big difference.
You can't check every place your ads are displayed on, but once you know a site is full of copyright violations, you shouldn't be able to hide behind silly claims any more, even if you are "only" the advertiser.