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Don't do it.
You will end up competing against your own product on the web (spend 90% more time tracking down stolen versions of your product being offered in 1 form or another back online, them popping up unauthorized in content stores and members areas, sold for VOD, in someone's feeds, etc. Then there's the fact you probably won't be paid for the stuff the distributor/wholesaler sells anyways. Not to forget and all the extra time to create and prepare the content for sale on DVD, which will eat into your production time for new web products. And if you are paying for the production costs and delivering finished product, the whole ordeal might end up costing you money... since the replicators and printers are generally paid up front.
If you want to do it, self distribution might be an option. That's a ton of work, logistics and chasing money. Very few will want to buy from you or pay you. Online membership sales are WAY easier, since it's easy to see where the money comes from with no wait.
You will find that it simply isn't worth it, and you and your affiliates (me) will suffer for a tiny gain to your bottom line.
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