09-13-2008, 06:35 AM
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Too lazy to set a custom title
Industry Role:
Join Date: Jan 2001
Location: God's right hand
Posts: 19,782
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Well said Steve:
Quote:
Originally Posted by NinjaSteve
Cross selling has been present in non-adult forever, even on TV through infomercial product ordering, even on your own credit card when you're a current customer.
As for this talk about porn site cross sales - I don't support deceptive cross sales.
On the other hand... seeing a prechecked cross sale on the join form above the signup button doesn't bother me if an affiliate program is PPS or paying 50-60% revshare per sale. Of course I want more money, but the reality of the situation is the affiliate program is paying a lot more. There are processing fees, content costs, technical costs, etc etc etc. If I'm getting 60%, and the affiliate program is getting 40%, well, they pay 10-15% for processing (let's say 15 for easy math) and that leaves them with 25% to use for other expenses before they see the profit.
Promoting a site through revshare, leaving the affiliate program with 25% of the sale to use on expenses before they see their profit, doesn't that make you wonder how long they might stay in business, or how long they'll keep updating the members area consistantly so your customers will continue to rebill?
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I'm not a dinosaur, I'm a crocodile. I've seen dinosaurs come and go and I'm left unimpressed.
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