GoFuckYourself.com - Adult Webmaster Forum - View Single Post - My prediction about the pay site business

mona · 10-30-2008, 06:01 AM

Just like every industry on the face of the planet, adult online is changing with the times. Those that don't want to change will perish, whereas those entrepreneurial spirits that identify opportunities and monetize on them will succeed.

Sex sells and the Internet isn't going anywhere, so it's a little apocalyptic to say that "porn is dead" (imho).

It's obvious that surfers have access to "free porn" and that there is a credit crunch...Work around it!

Instead of selling only paysite memberships, broaden the product gamut.

There was a post the other day about Clips4Sale.com (take home point being that "surfers are more than willing to shell out 20 bucks, or more, for one downloadable video"). So, a lot of companies are beginning to integrate VOD platforms into their paysite models. One of Klixxx October feature articles is about just that (Let me know if you want to receive that edition!)! Even though surfers may spend more per month on VOD, their psychological makeup facilitates the purchase of 5 minutes, 10 times per month, as opposed to buying the monthly membership, since they will consume the 5 minutes immediately. With a monthly membership, it may translate as "less valuable" since every minute they're not on it feels like "wasted money".

Excerpt: "Operating a hybrid Monthly/VOD paysite extends far beyond the limits of a single site tour. As contest is packed individually for VOD offerings it also becomes easier to sort and package it for specific niches or to offer it on clips-for-sale sites that aggregate scenes from many sites and owners into a single one stop shop for consumers. From a marketing perspective, VOD is a great tool not only for upsells, but for cross sells, exit traffic, exits on join forms, and even as a loyalty product for membership cancellations. The possibilities and approaches to utilize this powerful tool to the benefit of your bottom line are literally endless."

Cam sites are great too since it also appeals to "surfer psychology"...The rebills are great and you can't duplicate the content!

10-30-2008, 06:01 AM
mona Registered User Join Date: Feb 2008 Location: Mona = "female monkey" in Spanish Posts: 1,940	Just like every industry on the face of the planet, adult online is changing with the times. Those that don't want to change will perish, whereas those entrepreneurial spirits that identify opportunities and monetize on them will succeed. Sex sells and the Internet isn't going anywhere, so it's a little apocalyptic to say that "porn is dead" (imho). It's obvious that surfers have access to "free porn" and that there is a credit crunch...Work around it! Instead of selling only paysite memberships, broaden the product gamut. There was a post the other day about Clips4Sale.com (take home point being that "surfers are more than willing to shell out 20 bucks, or more, for one downloadable video"). So, a lot of companies are beginning to integrate VOD platforms into their paysite models. One of Klixxx October feature articles is about just that (Let me know if you want to receive that edition!)! Even though surfers may spend more per month on VOD, their psychological makeup facilitates the purchase of 5 minutes, 10 times per month, as opposed to buying the monthly membership, since they will consume the 5 minutes immediately. With a monthly membership, it may translate as "less valuable" since every minute they're not on it feels like "wasted money". Excerpt: "Operating a hybrid Monthly/VOD paysite extends far beyond the limits of a single site tour. As contest is packed individually for VOD offerings it also becomes easier to sort and package it for specific niches or to offer it on clips-for-sale sites that aggregate scenes from many sites and owners into a single one stop shop for consumers. From a marketing perspective, VOD is a great tool not only for upsells, but for cross sells, exit traffic, exits on join forms, and even as a loyalty product for membership cancellations. The possibilities and approaches to utilize this powerful tool to the benefit of your bottom line are literally endless." Cam sites are great too since it also appeals to "surfer psychology"...The rebills are great and you can't duplicate the content!