Quote:
Originally Posted by SuzzyQ
Spending money on TV ads is not that expensive anymore. TV stations are letting people go left and right due to the lack of ad dollars. And we are not talking a few people here and their, we are talking 15-20% of the staff across the board.  |
I also think people have the wrong idea about how much it costs even in non lean economic times to advertise on late night TV. Toss in multi ad buys, ad commitments, loose guidelines such as run in any spot you have open, and the price becomes almost funny. Now with even cable companies hurting I am sure it has gotten dirt cheap.