Good post BV and there are a couple more, but this one is good and deserves answering.
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Originally Posted by BV
either way, tubes that offer full length videos, legal or not, they are doing the same thing CraigsList did to the classified add business of the Newspaper industry.
CraigsList took a 100's of millions of dollars business and killed it to make less than 10 million dollars.
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The truth is the people who own Craig list don't give a shit about this argument and if your point was right we would all still be working in the dark ages. The
Luddites used the same argument against the cloth looms. They lost that fight.
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This is what tube sites are doing that offer anything other than teaser clips. Period.
They are taking hundreds of millions of dollars out of membership sales across the board in order to make just a few sales.
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So is the argument to go back to 10 second clips on MPGs? Because the people running the Tube sites will not follow it.
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There are a ton of people that can get off just fine on "Tube Quality" full length vids. (licensed or not)
These guys would have bought a membership somewhere.
Not any more.
Those days are over with for them.
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Seriously these guys are our friends and the ones we want on Tube sites. We should use them to close Tubes. Remember "traffic" is just a cost until it buys something. Traffic is the route to profit, not the final solution. That's the problem with many of the people here. Plus the fact that their level of porn expertise leaves them with only this market to target.
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Now the connoisseur that needs to get off on a certain niche or even micro niche, yes they might buy something. This is who we (the membership sites) are making money on now.
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And now you see why content is King, OK good content that appeals to the surfer more than what he can get for free on a Tube site. Because if your business is based on selling something the most important person in that business is the customer. We as an industry spend 3-4 times more on what happens outside our members areas. We spend a fortune on going to shows, skinning boards, paying affiliates, supporting affiliates, giving them all the tools they need and the rest. We then cut the costs of the members areas. And we moan when our customers prefer the experience of a Tube site to the experience of a paysite.
But it's not our fault is it?
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But all those other generic buyers that used to sign up to different sites in order to get full movie downloads, we are losing those sales right now. Day by day.
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And what are we doing about it?
At least the
Luddites went out and smashed up the looms. We have done the opposite we have supported Tube sites.. Yes all the moaning amounts to nothing and we as an industry have supported Tube sites.
We post on a board that has made it clear it supports Tubes and those who support them.
Most sponsors have done little to nothing to win back lost customers. Showing me one or two that have does nothing to disprove that point.
Most sponsors are cutting spending on their members areas and spending more on "traffic"
Most sponsors are offering longer and longer clips to Tubes, legal or not.
Most sponsors who used to spend on custom content have stopped all together, few have moved to buying non exclusive. Some have just cut the budget to each scene. So the quality of "bought" content has little to offer against free content. To the members.
I have said it before and it's ignored. But I will say it again.
There is only one way to bring down Tube sites, legal or illegal, taking customers away from us.
That is to make those sites unprofitable by winning back the customers who will pay and leaving them with those who will not.
Nothing else will work.
Anyone flaming me can prove me wrong by telling us what will work.