01-27-2009, 08:27 AM
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Choice is an Illusion
Industry Role:
Join Date: Feb 2005
Location: Land of Obama
Posts: 42,635
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Sharky - Cross Sales and Up-Selling The Right Way
Quote:
The one and only "Sharky" from PimpMansion gets on the mic this week to talk to us about cross-sales and up-sales. Why is Mastercard all in a tizzy over cross-sales? What's the difference between cross-sales and up-selling? The appropriate ways to increase your revenue while not pissing off your customers. Creating up-sell offers which actually work. And if you're an affiliate, how to find sponsors which don't harm the health of the adult industry with their cross-selling funny business.
In the news: COPA is finally struck dead! Kentucky's governor is taken to task for trying to steal domain names. And Germany seconds the call for an adult industry bail-out.
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http://www.sin20.com/podcast/012609-...s-and-up-sales
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Enough Said. 
"Would you rather live like a king for a year or like a prince forever?"
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