Shitty-ran companies...
I know a top exec of a fortune 500 company.. and all of them took massive cuts in total pay last year, and this year.
Granted, it's not a financial company
But.. having talked with a few of the higher-ups there (everyone knows this company) - they do seem to truly care about leading the company on a direction for long-term success.
I would say however, that this type of moral/common sense/whatever you want to call it behavior is getting less and less commonplace in America. It used to be the top dogs would take the pay cuts first, before passing down the pain throughout the ranks. Now it seems like it's the opposite.