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1% of your traffic is mobile or so.. The people are on an expensive phone, already paying an expensive recurring cost. These same people buy stupid applications, music, etc to put on the phone. IE: They spend the fuck out of money.
But that doesn't change the fact that it's still 1% of the market. While a strong 1% it's still only 1%. Being so, anyone building only for mobile will only have 1% - people cross building the platform so it can be taken off or put it on the phone as well as everything else, are the ones doing well.
Money to be made... Of course... but it's still 99% hype...
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