Quote:
Originally Posted by SilentKnight
But you alluded earlier - its not good to generalize...since surfers come in all shapes and forms of category.
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That is an understatement.
Over the years, I have actually asked some members retaining, and leaving why. What they look for. I search out forums, and read what they say. Things of that nature. I am confident on our content (ratios in sig), so I can take more risks.
As I said before... I have taken old, already released, years old content. Opened a clip store. Called it something other than a 'footsies' name, turn around and make another grand a month or whatever it is off that old content. So it still holds good value and converts the same as new.
Just because I have done the research with members, or know the value of our content on sites, clip stores and other models and others have not. That's their fault. I do not mean it to be arrogant or cocky, but there is a reason I get something like a 1000% return on our content across all the various sales channels. Members are one piece of that puzzle.