OK, I coded up a contextual-ad serving platform over the weekend. I'm hoping it will create better returns. It basically displays advertisements in-context to what is being viewed on the page. For example:
- Someone visits the homepage, "general" ads are displayed.
- Someone visits a content providers tag, ads for that content provider are shown.
- For videos being viewed, ads are shown based on the tags
- Ads are shown in the search engine in-context of search criteria
In general, the engine tries to be as specific as possible and if it can't find something highly in context it will pull from the general pool. Contained in the pool are:
- Ad networks: Etology, Adult Ad World, Madison Avenue, Black Label Ads
- Content Providers Associated Affiliate Programs
- Other associated affiliate programs (e.g., Adult Dating, Live Web Cams, etc.)
I'll be monitoring this over the week to see how well it does. If the ad returns continue to be disappointing I'll be forced to close certain parts of the site and then charge monthly subscriptions for "Full Access".
Questions:
- Are there good examples of successful adult video sites monetizing through advertising alone?
- Does anyone else have problems with Madison Avenue stats taking FOREVER to generate?
- Has anyone else experience Adult Ad World ads sometimes not displaying?
- Any other tips?