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Ozarkz · 03-19-2009, 01:37 PM

Ok a few comments about the flash..

It feels kind of slow.. Find out if your designer is around 30fps and tell him you want it to POP more..

I think the font is bad. The leading and kerning is wayy off.. With a font like that I like to use it in small doses.. have the text the surfer needs to read the standard font and special or header text as that more interesting font..

I personally dislike how Flash renders text.. So for small stuff like banners where the quality of the type is really important I like to export the text from photoshop as transparent pngs.

It's kind of hard to read... too much is moving behind and around the text... You don't need that bar behind the text moving to make it look interesting..

The actual animation of the text the faster it is the more "POP" it has the better it will look.. All of the text sort of drags on and off the screen right now..

Having an image like that as a background is really not current to today's design trends and hard to do without it looking like it was designed in 1999.. The full color images are good to display ideas of your industry and customer service but it makes reading that text harder..

I think the Burgundy or whatever color works with the blue tho..

These are just my anal opinions and your designer is going to be really bitter at you for coming back to him with changes like this..

03-19-2009, 01:37 PM
Ozarkz So Fucking Banned Join Date: Jan 2009 Posts: 2,377	Ok a few comments about the flash.. It feels kind of slow.. Find out if your designer is around 30fps and tell him you want it to POP more.. I think the font is bad. The leading and kerning is wayy off.. With a font like that I like to use it in small doses.. have the text the surfer needs to read the standard font and special or header text as that more interesting font.. I personally dislike how Flash renders text.. So for small stuff like banners where the quality of the type is really important I like to export the text from photoshop as transparent pngs. It's kind of hard to read... too much is moving behind and around the text... You don't need that bar behind the text moving to make it look interesting.. The actual animation of the text the faster it is the more "POP" it has the better it will look.. All of the text sort of drags on and off the screen right now.. Having an image like that as a background is really not current to today's design trends and hard to do without it looking like it was designed in 1999.. The full color images are good to display ideas of your industry and customer service but it makes reading that text harder.. I think the Burgundy or whatever color works with the blue tho.. These are just my anal opinions and your designer is going to be really bitter at you for coming back to him with changes like this.. Last edited by Ozarkz; 03-19-2009 at 01:42 PM..