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Old 03-25-2009, 11:36 AM  
Paul Markham
Too old to care
 
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Industry Role:
Join Date: Jun 2001
Location: On the sofa, watching TV or doing my jigsaws.
Posts: 52,943
Some very good points.

Quote:
Originally Posted by AnniKN View Post
Main problem with this industry is its hypocrisy and self-destructive behaviour -being shortsighted, lying to the surfer, running credit cards and all sorts of things... the surfer never developed a liking for the industry, they could love a single website's content, but having to pay for it was an inconvenience as oppossed to something you wanted to do because it was both worth it and because you wanted the people who are running this awesome site to get something back for fulfilling your needs.
This industry has always put the customer second. It's main thing was to sell to itself and expect the surfers to join because they had little choice. It was rarely about what customers wanted and always about what we needed.

Welcome to the result.

IF YOU WANT TO SELL BETTER YOU HAD BETTER HAVE SOMETHING BETTER TO SELL.
The customer is clued up these days.

Quote:
Why do you think some people have no problem in donating monthly to forums and buying rapidshare accounts? I bet if tubes had DONATE buttons they'd make bank too, even more than with the Premium mode. The surfer feels admiration and gratitude for these forums and sites, most paysites were never deserving of admiration or gratitude.
recently read a thread about a Tube site asking for a 1 off $5 donation for all the surfers who want to see full length, would love to know if that worked.

Quote:
The way I see it, the industry needs a major clean up, and we need to educate the surfer - will it work? fuck if I know, but I do know that the sites that still get rebills and memberships are the ones that provide the surfer with something unique and that they find pleasant, and there is a reason for that.
Educating him how and about what? They don't care if the content is stolen all they know is a Tube site, paid or free, is a better option than a lot of paysites they did join.
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