The question is not about posting blogs instead of market the site, but it is about how you handle ur content and how you organize the site to be naturally good for SE traffics and ranking. I guess all ur pages made one by one, so yo u can't just be effective with creating new content, and good SEO together quickly. The suggested wp install is the quickest and easiest way to handle that with good accuracy. If you switch to wp system, after promoting ur site will be easier in many aspects, it has many automatized function that comes very handy, like updating fresh content from rss feeds, embed meia .. and so on. Let me know if u need some help with that, I would be able to recreate the whole site u have in wp, and setting up feeds in 1-2 days in u want it.
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