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Originally Posted by CarlosTheGaucho
Paul, let me add a couple comments and some moderate and healthy opposition:
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Fine.
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Doesn't matter if the end user can't compare, does matter when he CAN compare
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But today he can, not on your site, compare a site to 10, 100 or even 1000 others. And the ones I talk about compare badly.
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True, and they still convert at the same ratio as those that spend the same time with the members area, doing more harm than good
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True they do convert, the problem is eventually the buyer says screw this and stops coming.
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If it ain't broke, don't fix it, I would love to be again in the situation when all surfers are sheep
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True it would be nice if the HAD to sign up. Sadly those days are gone.
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And now it's the same - those who have traffic, even if they totally forgot what effectivity and common sense is, are kicking anyone's ass
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If they send it to sites that turn the members off buying this is very true.
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Give me that traffic and I'll see a VERY wealthy man in the mirror
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Some have that traffic and can only sell dating and cam sites off it.
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How many affiliates even care to check what clusterfuck their surfers go through by signing up and if there's not actual shit in the members area?
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How many care, so long as they get their $40 to $50?
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Does preffering doing 50 PPS mean many affiliates are sheep as well?
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If they turn the next surfer off from buying what do you think?
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Spend more on traffic?
We're talking in general, but traffic IS the king.
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Not quoting the whole thing to save space. The situation we are in today is because we spent more on traffic than we should of and less on what the members were buying. Satisfied customers do not leave as fast as ours did. Why we got it so out of balance is the next question. Who is really to blame? The customers don't care, they voted with their feet.
Traffic never was King. Because it always costs money. It's not until someone signs up that we are able to pay the bill of traffic. Less people sign up the more expensive that traffic gets. And there is the problem and question. Do we spend more still on traffic and less on content of the store, so in the long run less sign up?
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Why should you end up with less? I know that every 1000 uniques on my sites is money in the bank.
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Spot on and exactly my point. It ised to be send me 100, then 200 and now it's 1,000. Where does it stop?
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Only the one, who's aware what's going on, is the one who will be ready to deal, when shit hits the fan.
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No I', sure many are aware of the problem, the problem is convincing them what the answer is. Continuing down the same road we traveled for 8 years does not seem to be the solution.
You started a thread that was perhaps designed to get some answers. I offered some. You shot me down. Now where do we go from here?
Your site is not one I include in the above about investing money.