Originally Posted by joshgirls

what data do they collect that is worth spending hundreds of millions of dollars per year? Youtube asks for very little PII - An email address & a user ID. So they can target ads to me based on my video tastes. Big deal. Those ads are not testing well, & they haven't been able to adequately monetize the traffic stream. These are high IQ people over at google, smarter than microsoft. & they can't make money off youtube.