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The days of ?Content is King? are over forever
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With customers less and less willing to buy, can someone please tell me logically what is the most important part of the business? After the customer.
For years we have treated the product the customer buys as second or third most important. So tell me that was right and explain we are losing customers to the shittiest sites on the net?
In a time when customers are reluctant to buy driving more of them pass your windows is not a long term solution. If it were we would all be making more money. And I would agree that "The days of ?Content is King? are over forever" but it's not and we're all seeing our incomes fall. (Cue those who never had it so good.)
After 8 years where did we go wrong that a customer prefer a Tube site to a paysite and how do we fix it? Spend more money to send more customers or improve the product?