Been hearing about this all day from our Publishers and our Advertisers. First, good luck to Scott. Known him and the whole TD crew for years and years and they've ALWAYS been very cool, straight-up business folk.
Next, for Publishers, anyone looking to get something up and running ASAP because of this feel free to hit us up. We can have you setup in less than 3 hours! Remember, with MadAve you can use us as an ad rotation solution so you can run ANYONE you want: AAW, Etology, Adbrite, etc. So if you want you can set us up to run TrafficDude as well if you want to stick with Scott and crew to see how this plays out.
Last, these are tough times folks. Don't EVER put all your eggs in one basket. Publishers look at your traffic like a stock portfolio: you need to keep it DIVERSIFIED! The BEST formula I've seen for making the most off your traffic is to slice a bit off to send to the affiliate programs yourself so figure out what your traffic is worth, sell as much you can yourself, and send the rest to SEVERAL ad networks being sure to set your minimum pricing they sell it for in line with what you can make all day long off the affiliate programs. Look at ALL the numbers and optimize your rotation based on what's making you the best RPM (revenue / 1000 impressions). Heh, not too coincidentally that's EXACTLY what we built MadisonAvenue.com to do for FREE for any Publisher
