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If you buy a PR4 Domain which is was a Health Site for example. Then switch to a Dating Site using the same Domain Name. Them turn around and sell links on your converted PR4 Dating site, or sell the Domain and not inform the buyer you flipped the domain content. You are ripping them off, because when that site is updated with the next Google update it will loose that PR. It will loose that PR because the new site will not have relevant content, or relevant backlinks to match what Google had when it updated the site last time.
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