Quote:
Originally Posted by borked
And neither does moving away to cut overheads mean you can't afford it.
There's not a single business in this industry that is rosy all the time, and when the economic tide turns, some are hit more than others. So when you've got servers, bandwidth, billers, staff, and software bills grating away at the profit, then well, software is the easy target when other solutions are available.
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I think you'd find that NATS is one of the lowest of those costs.
Let's say a program is paying 15% at CCBill and does 250 joins per month. For simplicity let's say they don't do trials and charge $24.95/mo. On average each customer has their initial join and one rebill. That's 500 x $24.95 gross or $12,475. CCBill's fee on that would be $1,871.25. The NATS cost is $150. Of course, CCBill is providing a vital service and you need credit card processing, but the NATS cost really is a bargain for what you are getting.
Moving your business to a less capable software because it has a low cost might seem like a good business move, but I'd bet it plays out pretty poorly in the end most of the time.
The bottom line is our cost of $150/mo is lower than our nearest (yet still distant :-P) competitor.