Quote:
Originally Posted by DirtyWhiteBoy
I doubt a single customer has ever joined a site because of the design.
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You may be right, but it's also right to say there have been sales lost due to shitty design.
Design includes more than just the pretty colors though. I agree with you that shit isn't important, but I consider things like the navigation and flow of a site to be part of the design, and they are VERY important IMHO.
Even the greatest content can get lost in a shitty site.
I have seen tours with a large header image and then 4 scenes on the first page. That's only 5 chances to connect with the surfer, and that's if he scrolls down.
and let's not forget the signup page. Design is real important here. Even some of the best tours I have seen have lazy sign up pages... and again, I'm not talking about the pretty colors, I mean the layout and the delivery of a LOT of information. As a surfer, there's a lot I want to see on that page to know I'm safe before I whip out the credit card.