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I love threads where someone is either self promoting or labelled as genius. A good market person knows how to network well - is creative but also trusted by webmasters and reads/learns about the industry to notice any changes needed to bring in sales/traffic etc. - I would honestly say that no "one" person is a genius and if so would not be so arrogant as to call themselves that because they would have recognized that it wasn't their efforts alone that got them there
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