is this a good business model or a scam?
this was posted on another website, wanted to get GFYs thoughts
5 years ago when we were planning to have our first child I came up with a interesting idea for a website. The basic concept was this:
There is a time from when you get pregnant until you can find out the sex of your baby. I forget what the exact time was but look it up if you feel the need. Anyway there are a ton of people out there who just got pregnant and are caught up in baby fever and want to know if they are having a boy or a girl. So I thought it would be cool to make a website that would predict the sex of your baby. You would answer all kinds of questions (it didn?t really matter what you said) then at the end it would charge you $49.95 to get the results mailed to you. For a extra $10 you could get a 100% money back guarantee.
So the model works out that you would be right about 50% of the time just based on the law of averages and you could even develop a algorithm over time based on reader response to tweak your percentage (or at least attempt it). Your refund policy (for those who bought the insurance) would state that you have to get a copy of the birth certificate mailed to you within 5 days of the birth of the child. Do you really think the biggest thing on peoples minds after they have a kid is getting their $59.95 refunded cause you got the sex wrong? Maybe?. but I doubt it?
Now I never built this service but think it would be VERY profitable. Would it be a scam or a REALLY good business model?
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