Originally Posted by kane

Here. I got it all handled for you.

According to Google keyword tool the term 'porn' is searched around 226 million times per month. That is about 7.53 million times per day. There are around 207 million indexed pages for the term porn.

Around 80% of the searchers will click one of the top 5 results. That means spots 6- 207 million share the remaining traffic. Is it worth your time to get a piece of it? Maybe. But that question is best answered by knowing what type of content you have. just because a lot of people are searching for porn using that keyword it doesn't mean that your site will actually have something they want.

In the end your bosses are probably right.