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99% of seo consultants are scammers, but there are actually some legit reasons why they would choose to do consulting instead of running their own thing...
seo isn't some magic, you don't pull rankings out of your ass, it's a business like any other... you have to invest significant amounts of time and money to get rankings... with investment there is always risk... with consulting you make easy risk-free $$$, while the site owner takes on all the risk...
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