im not sure about trailers vs non trailers
since i always had trailers and i found photos just give you an idea of the scene but trailers actually show how intense or how real the action is
but I could tell you something I have tested
the more previews shown whether it be videos or photos
the lower the signups
so i found it best to have only a few really good previews and send them to the join page quicker or as fast as possible instead of having pages and pages of scenes/models to look at
(which is good for bounce rate but bad for conversions)
also here is something else for you
i have tested sending more hits to the join page via blind thumb linking, linking descriptions, etc from the tour
and found this will send more signups
(conversions might be lower but conversions do not make money)
i see some tours with only a few small join links or only clean clear cut join links and in my case this would send less signups when i tried it
so take whatever you want out of this but i believe you cannot generalize and say with trailers sells better or without sells better
every site is different and every site traffic sources and type of visitors are different
so what works on one site will not necessarily work on another
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