you've very good and true points here.
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Originally Posted by stever
the more previews shown whether it be videos or photos
the lower the signups
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IN MY EXPERIENCE (which may be different for other people) this is absolutely true. Furthermore, long page tours, "magazine" tours or even those old style tours converts as much as 20 times better than "reality" tours. The whole "reality tour" thing is a fuckup where people confused the tool for an end with the end itself. Problem is there's a tendency to copy what other people do, and reality tours shown up because they allowed you to include your latest content, they're more dynamic and for the "gonzo reality" style they were created it was OK, because of the episodes and such. But nowadays, you can include dynamic content in any kind of tour without problems. And while a long page tour is a massive big ad, a "reality style" tour has a lot of leaks and unused space, you need to scroll a lot, and the result is you lost the impact and the first impression impulse to buy, which is KEY in marketing.
On the other side, I know EB likes and uses only reality style tours, so I guess TushyCash/PornGantic found a formula for their audience that really works.
Quote:
Originally Posted by stever
i see some tours with only a few small join links or only clean clear cut join links and in my case this would send less signups when i tried it
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yeah, it's quite common, I've seen tours where you have to look with a magnifier for the join link, tours with black background and dark grey text/links and stuff like that. and they're not the minority. If so, not by much.
Quote:
Originally Posted by stever
i have tested sending more hits to the join page via blind thumb linking, linking descriptions, etc from the tour
and found this will send more signups
(conversions might be lower but conversions do not make money)
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Yes, that's true. I did that with 404 pages traffic and made a good amount of money. Sadly, the guy who was selling that traffic didn't do it for long (Mike Vega), and all the CLICKED traffic I've tested is way worse than those 404 pages.
Anyway, there's a logical reason for that: you're presenting the surfer with a call to action. Not to click on a link that will go to a tour where he/she hopefully will click another link to go to join page. You sign up or you go out. Straight to the point. That's why I never can emphasize enough the importance of join pages, which apparently seems like the less important page for most webmasters
