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Hello Chris, Welcome.
As far as what you should call your self. Here you described your job as: "My role in the company is all-around: SEO, tech, programming, marketing, etc."
I would say for all intents and purposes you are the Technical Adviser.. As far as the company that seems to me that if you sponsor affiliates then being called a sponsor is appropriate and covers most everything.
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Contact.....Johnny[at]wildg[.]com
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