Originally Posted by iBill

Relaunching the iBill name was a good business move for us for a bunch of reasons.

1. iBill.com did a great job in marketing. The brand, backlinks and name is out there

2. When people signup, we ask them how did they here about us, and we often here them saying, they remember us on the cc bill from years ago. That's branding

3. There are adult sites that still have us on there form the old iBill. Even though we never processed for them under the new company

4. News, plain and simple, iBIll is news, maybe not good news to most but news.