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Do you have a large amount of money to invest in a full-blown adult site? Do you have content, photographers, etc.? If not, I would suggest starting as an affiliate for large sites and promote their materials on a few handwritten blogs as LoveSandra suggested. This will teach you a great deal when it comes to dealing with people in this industry, SEO techniques, roughly the amount of work involved, etc.
If you're in a hurry you can simply start a WordPress blog and add a few helpful plugins, notably the popular SEO plugin. If you are not in a hurry, develop your own blog site from the ground up and build in features that will allow you to manage your blog efficiently and quickly. This will also provide you with greater control over layout, SEO implementation and optimisation. If you go this route, aim for generic development (keep variables in config, ensure XHTML is done in such a way that allows easy skinning, etc.) so you can duplicate your blog and create an entirely "new" site within a few minutes.
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